Samsung is rapidly losing leadership on key markets
Analysts also indicate that India is now the second largest market for smartphones in the world.
In the third quarter of 2019 the company had a 21% share, while Huawei reached 18%. In some countries, Samsung began to lose its leadership positions, especially in India.
In the last quarter of 2019, Samsung lost its major share in India. The South Korean company fell to the third position. The Chinese manufacturer Vivo overtook it and Xiaomi became the leader with a 27% share. Vivo's smartphone shipments in India grew by 76% last year. Thanks to pricing policy, the company managed to defeat Samsung, winning a 21% share. South Koreans, on the other hand, still have a 19% share.